Thriving in the Business of Nutrition

Tuesday, October 13, 2015, 9:45 a.m. - 11:15 a.m.
Gaylord National Resort and Convention Center
Continuing Education Credits: 0.15 (1.5 Contact Hours)
ACPE #: 207-000-15-130-L04-P and ACPE #: 207-000-15-130-L04-T

For over 30 years, independent pharmacists have held a unique home court advantage when it comes to developing a successful nutritional revenue stream in their pharmacies. However, many pharmacists have given away that advantage to the competition. Instead of nutritional supplements providing pharmacy revenue, they are just gathering dust. Instead of generating a revenue stream, they are just a capital expenditure. This presentation will demonstrate the steps necessary to regain that advantage for professional nutritional sales in your marketplace. Success and sales in nutrition are more than just the supplements! Pharmacists possess the unique business and clinical acumen to develop a thriving ($25,000-35,000/month) business in nutrition. This presentation will discuss the application of that.

Pharmacist and Technician Learning Objectives:
  1. Discuss the current market for vitamin and nutritional products in the pharmacy
  2. Evaluate sources for education and training for staff and resources for patients
  3. Outline effective marketing techniques for the vitamin and nutritional niche in pharmacy

Speaker: John Preckshot, RPh, CCN, FIACP, Director of Wellness Works, PCCA, Houston, Texas

Activity Type: Application-based
Audience: Pharmacists and Pharmacy Technicians