Bye Bye Bugs End-Cap
Worries about mosquito-borne viruses like Zika and West Nile continue to increase, and consumers are already seeking protection. The time is NOW to prepare your counter and/or end-cap with insect repellent and itch-relief solutions. Offer a variety of products, including all-natural repellents (looking for one to stock? Healing Tree manufactures an all-natural repellent spray—find it on frontendmarketplace.com). Inventory enough insect repellent to last you at least three months. The bigger the display, the greater the sales. If you have the space and inventory, create an end-cap in a prominent location and set it up now before the Memorial Day holiday weekend. Add a sign! Bonus: Add bug bite prevention tips to your social media accounts and website; the Centers for Disease Control and Prevention has a helpful bug bite prevention webpage.
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