The Nicest of the NICE

The 2019 NICE Awards

The NCPA Innovation Center is once again looking to spotlight the best of community pharmacy branding and marketing—the innovations and redesigns that have made promotions more effective and patients' experiences more rewarding. With seven categories to choose from, including 2 new ones, tell us what makes your independent pharmacy stand out.

The NCPA Innovation Center is accepting nominations for the following award categories:

  • Best External Remodel
    From landscaping and paint jobs to entire rebuilds, how did you improve your curb appeal?

  • Best Internal Remodel
    Maybe you moved the pharmacy department. Maybe you created a compression section. Whatever your remodel project, how did it enhance your image and sales?

  • Best In-Store Display
    When done right, end-caps are the 2nd best section for creating impulse sales. Show us the display your customers couldn’t resist.

  • Best Exterior Sign
    Roadside signs draw attention to your store. Have a new one you're proud of? Enter it to see if it's the best of the best.

  • Best Delivery Vehicle
    Are you riding in style? Toot your own horn and show off your delivery vehicle.

  • Best Marketing/Promotion
    How did you attract new customers in your community? Tell us about the great promotion you ran that you want to tell everyone else about.

  • Best Customer Convenience Improvement
    Americans love convenience. We take hard processes and make them simpler, such as curbside delivery, drive-up windows and automatic doors for patients who have trouble walking into the pharmacy. Do you have a great example of how you've made life easier for your customers?

*Enter in as many categories as you like, but one entry per category, please. The contest honors remodels, redesigns and promotions completed between Dec. 1, 2017 and Dec. 1, 2018.

Deadline for entries is Dec. 1, 2018.

We will recognize the NICE-est entries in the March 2019 issue of America's Pharmacist.

2018 NICE Award Categories and Winners

Best External Remodel - Centralia Pharmacy, Centralia, Wash.

Best Internal Remodel - Skywalk Pharmacy, New Berlin, Wis.

Best End-Cap - Stephens Pharmacy, Honesdale, Penn.

Best Exterior Sign - Davies Drugs, Canton, Ohio

Best Advertising/Marketing Promotion - AXIS Pharmacy Northwest, Mountlake Terrace, Wash.

Best Social Media Campaign - Love Oak Pharmacy, Eastland, Texas

Best Public Event - Petricone's Torrington Pharmacy, Torrington, Conn.

Best Customer Convenience Improvement - Good Day Pharmacy, Loveland, Colo.